If you’ve got it, then you need to flaunt it. You may have started a band during college, and over the years have accumulated a decent fan following. How do you get your band or your business up to that next level? The answer is promotion, of course.
Business gifts and promotional products can build your brand and can give you a leg up over competitors. Here are a couple of ways where you can use promotional products as part of your marketing strategy.
Flyers and leaflets are an excellent way of promoting your band or business. If the promotion is for a band, flyers and promotional postcards can be handed out before a concert. Offer discounts if fans turn up with a promotional postcard. This will make sure that they hang onto the promotional material for a longer time.
Other than earning from the sales of your promotional products, you get valuable exposure. There is no greater publicity than a fan wearing your bands t-shirt. Other than t-shirts, you can have almost anything else printed upon.
Hand out freebies
Engage your local radio stations and have them conduct an impromptu interview on air. You can also hand out your promotional material as prizes in radio contests. It’s a win-win situation. You will firstly get free publicity for being on air, and the exposure on the freebies.
So what are you waiting for? Contact a sales representative of a company specializing in promotional items now. You can also have a look at their websites for more information.